about

i’m a creative marketing strategist blending big-tech discipline with start-up agility! at tiktok, i managed go-to-market product launches for 30+ features across europe and shaped content for their main eu channels. since then, i’ve driven a 398% increase in conversions at care safe and produced influencer-led campaigns, including netflix’s love is blind stars nicole & benaiah grunewald-brydie, for get dopa that boosted account views to 350K+. i love translating complex ideas into bold, authentic storytelling; merging creativity, data, and strategy to build brands that resonate and turn campaigns into genuine conversations.